Brand For Sale II #bestofeverything #blog #sales #selling #socialmedia

There are a lot of things to remember when you are selling, but cleaning up should always be the first that comes to mind.  There are many reasons you have to clean up:

• The boss is coming in to take a look around
• A salesperson is stopping by with a very big potential customer
• A very big customer is coming in with the boss on the last minute meeting with the organization you have to solve a very big problem for.
• Your reports are scattered, mixed up and your desk is a big fat mess.  
• Your presentation is due: the bosses with their boss, the customer, are almost at your office.
• Before you scan your surroundings, grabbing your head, spinning into circles, you stop, snap your fingers to tackle it.  Firstly you want to make that big last minute check on it to ensure that there doesn't appear any technical glitches.
• Forget the hair slick, you just got out of the shower and thought this quick look was multi- tasking when you discovered the blunder ... some of your pages in Powerpoint weren't given the last eyeball or a finishing hand to erase the jumble of images on some pages, text only on others, with the real presentation on others.  Template hell?
• Your team mates, George and Anne, both are early risers, and after biking from the gym are already at the office now, peeling an orange as they chomp on a breakfast bar.  You have to tell them a) you are running late b) the .ppt presentation hasn't had its finishing touches.  c) On top of that, your office where the meeting being held looks like a Cyclone it it. d) you just got out of the shower, and haven't even left.

Then *boom* into the head:  what was I not thinking.  It is just too suspicious.  The boss and the very big client is coming in TOGETHER ... oh groan.  The company is being sold.  The very big customer are bidding to win optioneerJM for December 31, 2015 closest to midnight.

Just who in their right mind would put a brand up for sale?  What are you:  nuts?  Nobody would do that said the left shrugging shoulder.  While the tinkling of the bells on my right creative shoulder.  

Starting out with a squeak, the creative said that they really wouldn't be buying just the brand name.  No, of course not, they want the audience.

Like many companies have been starting to do, even more will continue for 2016, they are scrambling to be back on the ground floor of the basics.  Innovation is what is going to continue to surge in 2016.  Just hints of them made me take a bite into Apple:  watch this week's (December 19, 2015) 60 Minutes episode with Mr. Allen.

Apple is going to lead the charge in technology and innovation because it is the one true culture for any organization.  

How many Masters in Business Education have assembled case studies to attempt to understand what makes good companies great?

Steven Paul "Steve" Jobs (/ˈdʒɒbz/; February 24, 1955 – October 5, 2011) was an American technology entrepreneur, visionary and inventor. He was the co-founder, chairman, and chief executive officer (CEO) of Apple Inc.; CEO and largest shareholder of Pixar Animation Studios;^[3] a member of The Walt Disney Company's board of directors following its acquisition of Pixar; and founder, chairman, and CEO of NeXT Inc. Jobs is widely recognized as a pioneer of themicrocomputer revolution of the 1970s, along with Apple co-founder Steve Wozniak. Shortly after his death, Jobs's official biographer, Walter Isaacson, described him as the "creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing."^[2]

Adopted at birth in San Francisco, and raised in the San Francisco Bay Area during the 1960s, Jobs's countercultural lifestyle was a product of his time. As a senior at Homestead High School, in Cupertino, California, his two closest friends were the older engineering student (and Homestead High alumnus) Wozniak and his countercultural girlfriend, the artistically inclined Homestead High junior Chrisann Brennan. Jobs briefly attended Reed College in 1972 before dropping out, deciding to travel through India in 1974 and study Buddhism.  (SOURCE:  Wikipedia)

Apple sure has a lot of tell-tale signs:  

1. a spotless image: every work surface crowned by a Mac, or Notebook, or iPAD, or iPhone is spectacularly laid out retail environment that seems to scream:  "only the very cool and smart people hang out here".
2. They haven't lost sight of the heritage:  Steve Jobs.  Never a day goes by that the spirit of Jobs is softly drumming on the inner doors and coridors.
3. They are already working on the next sensation, when the latest is setting new benchmarks and records across the globe.
4. They understand who they are, the misfits and creative types, who hardly belong anywhere, join the brotherhood of innovation.
5. Check out the new headquarters:  it is going to look like a spaceship by aerial views.
6. They are making money leaps over bounds, it is not being lost on only the executives ... the bonus structure reaches the very tiny microscopic screw that keeps it together is shared be all that belong

Well, I'm certainly no Apple.  But the resilience and innovation of people like Steve Jobs, Mark Zuckerburg, or even Donald Trump should reach out and grab us.  It did me.

Why don't I create social media brands and then sell them since trying to help others create their social media identity is trapped with chaos, lack of accountability, wasted money and a whole lotta finger pointing going on.  LOL, I can create things without the interruptions on process because I create the process as I grow and study.  

There are a lot of genius inventions out there that barely can put together a brochure, decide on a logo, and pay their web team way too much, more out of

indecision and recreation multiple times.  Then who should be writing the blog?  The marketing team's messages are static and boring if not surrounded by the fluff created by an agency for you to nod or sway your head to no.

There will be people who want to sell their products or gain more customers so that they can survive so many factors because just as they are legalised up the ying yang, it appears to constantly have to change and avoid copyright infringement.  

There are others that will follow the high techies who can constantly come up with solutions and schematics and specifications and engineering attributes, but put them in front of a .ppt screen to tell their story, and what is importantly, why you should buy them.  They freeze because they forgot all about marketing and think sales are shysters.  

ORANGE:  A color that resembles bright, energetic, optimistic and juicy

Nope, not me.  This is my office.  Take a look around.  It can be anywhere USA or Canada-eh!  I have a laptop with a keyboard.  I'm in the new land of opportunity.  Information = content = readers = consumers = buyers.  I can speak to them and create brands that resonate with the online crowd.  

So, I've begun ensuring my web blog and pseudonym @optioneerJM is all spruced up with the holiday spirit, to get the bidders on a ho ho whole lot of money to buy this brand name.  It comes equipped with all the major networks established, it has positive identification of an orange, being bright, spirited and full of wellness.

Most of the emails will end up in my spam folder, so you don't have to worry about me taking a sneak-a-peak to see which brands may want to acquire this brand, to be able to emulate and boosted immediately by that established audience of consumers, early adopters, hipsters and distinguished technicians.

Let the starting bid of $10,000 begin ............

Submit your date marked email to optioneerJM@gmail.com with RE:  @optioneerJM for sale*BID* submission and I will know not to open it before midnight on December, 31, 2015.